Main menu:
Investment Attraction and Tourism Marketing
In a growingly competitive economic environment, for local communities and organizations it is crucial to create and implement economic development plans which can maintain and increase the attractivity of their territories. On the other hand, the global economy and the development of communications and transports offer to local communities, even the smallest ones, the opportunity to be known and promote successfully their industrial or touristic “offer”, both nationally and internationally. Foreign Direct Investment (FDI) has become the key to develop a territory and ensure growth of the local economy over the years, but investors need to be approached and contacted with competence and ability to stimulate their business interest.
The key elements to be successful in an economic development plan are:
Know and let investors and tourists know the opportunities offered by your territory
Coordinate the activities and the actors involved
Present effectively your territory and the opportunities offered
Aim at long-term development, not only under the economic and industrial point of view, but also regarding technology, innovation, social and cultural aspects.
With our competence and experience, we can help public and private organizations succeed in their economic development and tourism marketing plans.
Italy is certainly a privileged territory, with several strengths both in the field of industrial investments and in the field of tourism, also in its newest forms (cultural tourism, food & wine tours, agritourism, etc.) and in the synergies they can activate. Furthermore, for foreign investment promotion agencies, with its over 4 million companies, Italy is an important opportunity to find investors (click here to know more about the Italian market).
Thanks to our experience and the international network of contacts established and consolidated over the years, we offer the following services:
Analysis of the territory (strengths, weaknesses, opportunities, threats, etc.)
Local economic development plans
Investment attraction programs
Definition and implementation of promotion/communication activities with investors, tour operators, tourists, etc. (trade shows, conferences, events)
